Palm, Inc. today announced the Palm(R) Treo(TM) smartphone is featured as the technology star in the upcoming Twentieth Century Fox film "A Good Year," starring Russell Crowe, directed by Ridley Scott. The Treo smartphone makes its presence known with its signature ring tone and unique messaging and multimedia capabilities that compelled filmmakers to choose it over a separate cell phone, laptop and digital camera. The film premieres nationwide on Nov. 10.
Top Director Chooses Treo Smartphone as Technology Star for Twentieth Century Fox Film
Oscar(R)-winner Russell Crowe reunites with "Gladiator" director Ridley Scott in "A Good Year," a Fox 2000 Pictures presentation of a Scott Free production. London-based investment expert Max Skinner (Crowe) moves to Provence to sell a small vineyard he has inherited from his late uncle. Max reluctantly settles into what ultimately becomes an intoxicating new chapter in his life, as he comes to realize that life is meant to be savored.
"The Palm Treo smartphone was chosen for its good looks and more. It brings deep communications capabilities, a passion for multimedia and a wide range of applications that would allow 'Max' to do everything from manage his business to choose a great wine," said John Hartnett, senior vice president, global markets, Palm, Inc. "We're delighted to see a director of Ridley Scott's caliber recognize the Treo smartphone for its talents as a multifaceted technology star."
The Treo smartphone has been busy this year on the small screen as well, having made television appearances this season on "Studio 60," "Law & Order: SVU," "How I Met Your Mother," "CSI: NY," "ER," "CSI: Miami," "The Nine," "Ugly Betty," and "Boston Legal," among others. Because the range of roles the Treo smartphone can play is so broad and deep, Treo's "agent" Palm does not need to pay for these supporting roles. Rather, Treo's commitment to the craft of acting and myriad capabilities relevant on just about any set has earned it organic, integrated roles that add to the characters' lives it supports.
In addition to Treo's red-carpet-filled Hollywood life, Treo can be found around the world as a regular in scenes ranging from boardrooms to doctors' examining rooms to the hands of employees in the field. With more than 30,000 applications available, ranging from complex inventory management to carb-counting diet applications, and a no-compromise approach to design and functionality, the Treo and its ease of use continue to set the gold standard for the industry.
About the Palm Treo Smartphone
The award-winning Palm Treo smartphone is a chic, compact mobile phone with email, an organizer, messaging, and web access.(1) Treo users can enjoy the MP3-player functionality(2), the digital camera that captures still photographs and video, and a vibrant color screen that brings everything to life.
About Palm, Inc.
Palm, Inc., a leader in mobile computing, strives to put the power of computing in people's hands so they can access and share their most important information. The company's products for consumers, mobile professionals and businesses include Palm(R) Treo(TM) smartphones, Palm handheld computers, and Palm LifeDrive(TM) mobile managers, as well as software, services and accessories.
Palm products are sold through select Internet, retail, reseller and wireless operator channels throughout the world, and at Palm Retail Stores and Palm online stores
(1) Within wireless service coverage area only. Availability and coverage depends upon carrier and the geographic scope of international roaming agreements. Email, messaging and web access requires data services from a mobile service provider at an additional cost.
(2) Some Treo models may require an expansion card (sold separately) for MP3.
Update: Picture from the movie added.